Dear Diane and Shaded Viewers,
The first day at Paris Mens Fashion Week started with a renewed edge of the Hugo image, Henrik Vibskov in his best and a light situation of disorientation.
Bruno Pieters second show for Hugo is guiding the brand visually into a new direction. His inspiration from German Expressionism moved into the collection in different combinations of shapes and lines. Check and herringbone patterns essentially in black and white. Standout details the fine geometric cuts. Mirrors. Mohair. Matrix.
Gaspard Yurkievich reinterpreted folk of different backgrounds intensified by graphic lines, as a continuation.
A colourful, confident, unconventional and eccentric dandy was presented by Veronique Branquinho. The collective unifying strength was althought provided by Dez Mona with a vibrant live performance.
Yohji Yamamoto showed a continuos line of structuring and deconstructing, overlayering in good vibe. Faithful to his own style.
Henrik Vibskov is blending colours in a new way. The shapes are a contrasting matter of not taking things too serious. Fun is in the air. Details surprise for their conceptual presence. Looking at this hamster while inside the impeller makes us think of an attraction alike candyshop.
kindly,
Hugo, Hugo Boss
Gaspard Yurkievich
Veronique Branquinho
Yohji Yamamoto
Henrik Vibskov

